Professional Standards and Best Practices

Professional Standards and Best Practices


Course Credit Hrs.
Professional Standards and Best Practices 3.00

‚Äč3 Elective Hours
High standards are the hallmark of a successful real estate career.

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  • Every facet of your business requires that you be mindful of your responsibilities when communicating with others.
    This course will consider examples, in all areas of the real estate business, of what you must or must not communicate to comply with legal, ethical, or socially conscious obligations. All these areas overlap, and when they do, this course will help you decide which duty is the highest responsibility.

    3 Elective Hours

  • This course will help you better serve your clients by learning about ethical communication procedures, general etiquette, and effective ways of communicating with clients and colleagues.

    Section 1 – Legal and Ethical Principles of Communication
    Chapter 1 – Fundamental Rules
    Chapter 2 – Honesty and Disclosure
    Chapter 3 – Reasonable Care in Communication
    Chapter 4 – Conflicting Duties

    Section 2 – Socially conscious Customs and Etiquette
    Chapter 1 – Consistency in Communication
    Chapter 2 – Rules of Responsible Communication
    Chapter 3 – Professionalism
    Chapter 4 – Responsible Use of Media

    Section 3 – Effective, Professional Communication
    Chapter 1 – Managing Client Expectations
    Chapter 2 – Negotiations and Re-negotiations
    Chapter 3 – Preserving the Transaction
    Chapter 4 – Difficult Behaviors and Personalities

    Section 4 – The Science of Communication
    Chapter 1 – Professional Counseling Methods
    Chapter 2 – The UVAC™ Counseling Model
  • Instructor: Jim Tice

    Jim Tice has been a real estate instructor for over 20 years, and has taught thousands of real estate agents and brokers in classrooms and online. He is a member of the Real Estate Educators Association (REEA), and is certified as an online instructor by the International Distance Education Certification Center (IDECC).

    Jim entered the real estate business in 1977, in Minneapolis, Minnesota. He has been inducted into a national real estate Hall of Fame, an honor granted to less than 1% of agents nationwide. Jim has served as regional trainer for a national real estate franchise, and as a real estate manager he continues to train and coach new and experienced real estate agents.

    Jim has served for many years on the Minnesota Association of REALTORS® Professional Standards Committee, both as a panel member and as a hearing chairperson, and he has served on the Minneapolis Association of REALTORS® Board of Directors.

    You can contact Jim at


Continuing Education Requirements
Licensees are required to complete 20 hours of approved continuing education courses for each two-year license period (January 1 of odd-numbered years through December 31 of even-numbered years), also referred to as the licensing biennium.
Licensees intending to renew their license on an active status by the renewal deadline of November 30 (even-numbered years) must complete 20 hours of approved continuing education courses during the biennium. The required continuing education hours include the commission designated core courses, which are offered in a two-part format (Core A and Core B), and the remaining courses as elective credit hours. Visit the Hawaii Real Estate Commission website for more information about continuing education requirements.

Continuing Ed Express submits course completion information to the Department of Commerce and Consumer Affairs. Licensees will receive certificates marked “elective” for elective courses and “core” for core courses after they complete each course.
BEFORE you purchase a course, check your continuing education history on the Hawaii Online Real Estate Continuing Education website to make sure you can receive continuing education credit for each course. According to Hawaii Administrative Rules, S 16-99-95 Duplicate continuing education hours: “Except as provided by the commission or by this subchapter, a licensee shall not take a continuing education course for which the licensee has already received a certificate within two consecutive biennia.”

Need to get your real estate license? See our Hawaii Pre-License information.

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