Objective: This course will help real estate licensees represent and counsel buyers by assessing buyers’ needs and wants, preparing them to make informed decisions, and explaining the benefits of having the guidance of a real estate licensee.

Section 1: Relating to Your Buyers        
Chapter 1: Who and Where are Your Buyers?
Chapter 2: What do your Buyers want?
Chapter 3: When do Buyers Decide to Work with a Real Estate Salesperson?

Section 2: Buyer Counseling        
Chapter 1: Goal #1: Understand Your Buyers
Chapter 2: Goal #2: Benefits of Being Represented
Chapter 3: Goal #3: Educate Your Buyers
Chapter 4: Goal #4: Help Your Buyers Achieve Their Goals

Section 3: Helping Your Buyers        
Chapter 1: Buyers Past Experiences
Chapter 2: Guarantee Your Services
Chapter 3: Demonstrate Your Knowledge and Skills
Chapter 4: Fair Housing and Equal Opportunity

Section 4: Important Buyer Considerations        
Chapter 1: Cultural and Social Diversity
Chapter 2: Buyers in a Seller’s Market
Chapter 3: Illegal Flipping